How to create USEFUL promotion event..?

The great product that we made wouldn’t be able reach your target/consumer if we don’t know how to create an useful promotion event.
To create useful promotion event, first of all, we should had known about SWOT in our product ( Strength, Weakness, Opportunity, Threat).

SWOT analysis are like bolt which is ready to shoot the target or targets… (swot berguna juga buat nembak cewe kali ya??). then promotion event is like gun that we use to shoot, which is we should know the right gun that we want to use to hit a target, near or far, night or day, steady or moving, etc…

So these are some ideas to choose a right shoot gun,,,upfsss, sorry, I mean some ideas to choose a right promotion event… (please sit tight and enjoy…hehehe)

1. After we knowing about SWOT our product, we have to made summary ‘bout that. Summary is dedicated to the goals that we want to capture. Summary Content; is our product been well knowing yet by public? Or it’s just a fresh product (new release), who’s our really costumer?, have we a loyal costumer?, is our product in top rank user or bottom if we compare with competitors?, how bout pricing strategy, and others material that sound as who am I ?.
2. As we know the root of our product, then what is the problem??, we should know what problem is going on with our product today, is our product too cheap or too expensive?, is the name of our brand hard to spell and remember globally?, tasteful or tasteless, shortly we should find out how people reaction about our product (off course it need research)
3. …………..will continue on next post,, (cape ah.. istirahat dulu, plus tiba2 buntu nulisnya, ntar diterusin kalo mood nya udah dateng ya..)